Try GoldMind free before launch.
Stay aware. Adjust early.
Spot the biases behind your spending. Founding testers keep the founding price.
Nudge says
“You don't have a spending problem. You have a pattern.”
7-day free trial on monthly and annual · Educational only, not financial advice$9.99/mo, $79/yr or $149 lifetime (20 spots) · USD entry pricing · then prices move
The two questions
Do you need it? Do you want it?
Both answers are fine. GoldMind only asks that you know which one you are giving.
The treadmill you bought in January.
Scene 1 of 3
Key stats
The method failed you,
not the other way round.
What got in the way last time?
of people have made a budget at some point, but more than half check it once a month at most.
CPA Australia · CFPB
GoldMind works differently. Just observations grounded in your data.
Your brain is built to avoid
financial discomfort.
Most budgeting apps end at the receipt. GoldMind starts there, tagging the bias behind every tap, so the pattern is visible before the next one.
The receipt is the start, not the end.
Other apps stop at the number.
No bank sync. Ever.
You type your own numbers.
No judgment, no red banners.
Miss a day? Streak resets clean.
Awareness is the intervention.
Noticing the pattern is the first step to changing it.
Log. Tag. Learn. Repeat.
Three steps. Under 30 seconds. Every day builds the picture of your financial behaviour.
Log a spend
Tap a category, pick a range, mark planned or impulse. 10 seconds.
Get a bias tag
The algorithm names the most likely behavioural bias behind it.
Confirm or deny
Your answer trains the model at 5× the weight. Your fingerprint builds.
Five screens. The whole product.
No hidden tabs. No premium drawer. What you see is what ships.
Stay aware.
One thing you spent money on and the pattern probably behind it. Ten seconds, once a day.
A path built round you.
Pick what you are working toward and the path rebuilds around it. Steps you can take and chests you actually open.
Nudge says
“You're tired. That last spend wasn't really about the coffee.”
See the patterns.
A month drawn as dots, coloured by what pulled on you. Scroll on for the graphs: planned against impulse, and which patterns you name most.
Nudge says
“Your wallet doesn't lie. Your brain sometimes does.”
The sixteen, explained.
Every bias grouped by what it pulls on, each cited to the paper it came from. About a minute each.
Nudge says
“You can't change a pattern you haven't seen.”
Tap what you spent.
The + opens straight onto the category grid. AUD range, planned or impulse. No typing, no receipts.
Full access from day one.
No in-app purchases for features. No premium tiers. No add-ons. Every plan includes the full app, every feature listed, in v1.
Daily check-in
5 swipe questions. 30 seconds. Builds your awareness streak.
Bias mapping
16 biases from the BFAS framework. Nothing gets missed.
Pattern insights
See which biases drive your spending and how awareness grows.
Pre-spend hints
Spotted a pattern in your last few logs? A short hint surfaces before you tap. For example: "Last time: Ego Depletion. Notice if you're tired."
Research library
Every bias in plain language. Every claim cited.
Weekly review
Sunday recap: top patterns, week spend, streak. One Nudge observation before next week begins.
Why you spend. Not just what.
Every observation is weighted. Every pattern is cited. 50+ years of behavioural psychology, mapped to your actual spending. The science is built in, not bolted on.
Meet the founder
“I quit budgeting apps three times before I built this. Every one of them tracked the spend and missed the reason. GoldMind is the app I wished existed in 2022. A quiet daily check-in that names the bias, not the dollar.”
- Postgraduate study in Financial Planning (in progress)
- Bachelor of Economics & Finance
- Financial adviser in training, focused on how technology improves client outcomes
- Co-founder of ScrollPaper, built with a Monash data scientist
- Built on the BFAS behavioural-finance framework
- Built for the people who quit the last app and felt worse for it
Currently unlicensed. GoldMind is a behavioural-awareness journal, not personal financial product advice.
Reach outFounder pricing. Locked forever.
All prices USD. Entry offer: $9.99/mo, $79/yr, or $149 lifetime (20 spots), locked forever. At full price: $14.99/mo, $149/yr, or $299 lifetime. Every subscription plan starts with a 7-day free trial, then bills at the plan rate. Lifetime is a one-time purchase with no trial.
GoldMind is a behavioural-awareness journal. Educational only. Not personal financial advice or a financial product.
- 30% off Monthly or Annual for new signups (Lifetime excluded, as it is already heavily discounted)
- Lifetime referrers: 1 free-month code per signup, give to a friend
Not a plan. A small thank-you when you bring a friend along. Apply your code at checkout once the App Store listing is live.
Monthly
- 7-day free trial, then paid
- All 16 bias patterns
- Daily check-in + log
- Insights & charts
- Smart nudges
- Research library
Annual
- Everything in Monthly
- 7-day free trial, then paid
- Pricing locked forever
- Direct feature input
- Named in app credits
- Cancel anytime
Lifetime
- Every feature in the app
- Pay once, use forever
- Pricing locked forever
- Direct feature input
- Named in app credits
- 30-day refund, no questions
- iOS only at launch
Adviser Platform
- Web dashboard for advisers
- Tracks client behavioural patterns
- Downloadable PDF reports per client
- Exercises between sessions
- AFSL-friendly, clients enter own data
- Partnership pricing for founding firms
Be here from the start.
Beta founders get permanent benefits, not just early access. These don't come back after launch.
Lock in entry pricing forever
Entry rates are yours permanently. When public pricing rises ($14.99/mo, $149/yr, or $299 lifetime), your plan never moves.
Shape what gets built
You're not just a user. You're building the roadmap.
Refer a friend, both win
Share your code. Friends save on signup, you earn rewards.
- Friends signing up to Monthly or Annual: 30% off (lifetime excluded, as it is already discounted)
- Lifetime referrers: 1 free-month code per signup, give to a friend
Early access, always
Every new feature (adviser tools, couples mode, weekly trends) hits your device before public release. No waiting.
Your clients, between sessions.
GoldMind is designed with adviser ethics in mind. Clients log their own data. No bank sync, no CDR, no AFSL trigger.
There is no referral fee and no adviser incentive to recommend it, keeping the tool outside the advice relationship under FASEA Code of Ethics Standard 3.
Advisers who want to explore how it fits their practice are welcome to reach out. We are looking to collaborate with the industry, not disrupt it.
- Clients log their own data, no AFSL or CDR concerns
- Privacy Act 1988 compliant, manual entry only
- Behavioural patterns surface between sessions
- No referral fee. No conflict under FASEA Standard 3
- Founding firm pricing locked for early partners
The gap between what clients know and what they do is behavioural. GoldMind closes it, one check-in at a time.
For financial advisers
Interested in the adviser platform or want to discuss a partnership?
Before you sign up.
The honest answers to the things people ask before joining.
On iPhone? Try the beta today.
GoldMind runs on TestFlight, Apple's free testing app. Get beta access below and your invite arrives within 24 hours.
Get beta accessOn Android? Sign up below and we'll email you when it's ready.
Claim your founder's spot.
Entry pricing: $9.99/mo, $79/yr, or $149 lifetime (20 spots only), locked forever. Claim your Founder's badge. Shape GoldMind from day one.
- 7-day trial on subscriptions
- Cancel before it ends, pay nothing
- Entry pricing locked
- Coming to App Store
Say hello
Questions, feedback, or want to work together? I read every message myself.